Jools shares more on her award-winning blog,
VéloCityGirl, which focuses on different aspects of cycling, including cycle-style, her own adventures on two wheels, and how to widen participation in cycling.
Jools’ blog and social media presence have evolved from being her ‘tiny corner of the internet’ (as she still calls it) to inspiring women and young girls around the world to get on the saddle and ride. Leading publication BikeBiz lists her as one of the most influential women in the UK cycling industry.
The well-respected US publication Bicycling Magazine touts her as one of the 107 Cycling Digital Superstars in the world to follow. Instagram named Jools as one of the most influential female storytellers in their #MyStoryUK campaign.
Jools now finds herself talking about cycling culture, and what it’s like to be a woman in that domain on platforms as varied as BBC Newsnight, the Design Museum, BBC Radio 4, and Southbank Centre’s WOW Festival.
Jools most recent book - Back In The Frame was published in May 2019.
About Back In The Frame:
Jools Walker re-discovered cycling aged twenty-eight after a ten-year absence from the saddle. When she started blogging about her cycle adventures under the alias Lady Vélo, a whole world was opened up to her. But it’s hard to find space in an industry not traditionally open to women – especially women of colour.
Shortly after getting back on two wheels, Jools was diagnosed with depression and then, in her early thirties, hit by a mini-stroke. Yet, through all of these punctures, one constant remained: Jools’ love of cycling.
In Back in the Frame Jools talks to the other female trailblazers who are disrupting the cycling narrative as well as telling the story of how she overcame her health problems, learned how to cycle her own path and even found a love of Lycra shorts along the way.
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Show notes
- Who is Jools
- What her passions and interests are
- Her love for cycling
- Being inspired by her older sister and brother
- Starting with a BMX bike
- Her dreams as a little girl and wanting to be a barrister
- Taking a break from cycling for 10 years
- Not feeling comfortable as a teenager on a bike
- Not feeling safe or confident on the roads in London
- Re discovering cycling at 28
- Feeling that cycling wasn’t a space for her
- The lack of diversity in cycling media
- Commuting on a bike in London
- Wanting to make cycling more diverse and welcoming
- Working in the cycling industry
- Starting blogging at Velo City Girl
- Having a focus on cycling style on the bike
- Not knowing what to do after university
- Going to Trinidad with her mum
- Getting her first bike - through the Cycle to work Scheme
- Starting to work in the cycling industry
- Trying to figure out what to do with the rest of your life in your 20s
- Earning an income from her passions - cycling and fashion
- Deciding to write a book
- Sharing the personal stories from depression to having a mini stroke in her early 30s
- Talking about the lows and the highs
- Why you are not alone
- Sharing stories via VeloMail
- Bikes and bike names!
- Final words of advice to encourage you to get into cycling
Social Media
In Back in the Frame Jools talks to the other female trailblazers who are disrupting the cycling narrative as well as telling the story of how she overcame her health problems, learned how to cycle her own path and even found a love of Lycra shorts along the way.